The number of seniors is growing is will keep growing until past 2050. WIth growth like this, it would seem that elderly care providers could be lazy and just find seniors needing support everywhere.
This has never been less true.
Just like it has been for seniors and their families, is a mixed blessing. The growth of the elderly care field has left many great care providers lost. For example, most areas have nursing home or in home care availability, yet seniors have more difficulty than ever finding the right care and care providers have difficulty finding them. With senior care growing so rapidly, new business and old are vying for attention. Because there are so many ongoing changes, it can leave providers like yourself confused about your next steps. At CareInHomes, we work with thousands of seniors each month, giving us a unique perspective into their needs.
In home care is a service that more people need every month. Here are some tips for you to find future clients. We hope this helps you to assist more seniors in need of in home care than ever before.
Be Professional & Be Personal.
These days too many businesses try to be clever or slick to stand out. Most families choose in home care providers based on their personal feelings about the individual care provider or the team. They are inviting you into their home and to care for a loved one, so let them know who you are and show that you consider yourself to be a professional. Be polite, be professional and be honest. This will help you to find the best long-term clients possible.
Care is a very broad term. It is important to be sure you are clear about what you do and do not offer to a patient. Setting realistic expectations with the senior and their family can help to make them more comfortable with starting in home care as well as make known what will happen as you move forward.
Get to Know the Senior
Business may not be personal, but care for your parents is. Taking the time to know more about the senior and their family will help you to offer better support with an improved understanding of their needs and care goals.
Work With The Client
Many seniors and families are not familiar with in home healthcare. Offer to meet with them to introduce yourself and to walk them through the steps of the process. This can help you to establish a rapport while helping them to navigate senior care. Remember, this can all be confusing to people who are not familiar with the field.
Consider Unique Ways to Find New Clients
Large companies use television and magazine advertisements to reach their customers. These can be expensive and can deliver mixed results. If you are a smaller business, this can be risky and may not get you a single client call. The good news is that there are other, often more effective ways to reach potential clients. Many websites are used by seniors who are already looking for care. If you are a quality in home care provider, sites like www.careinhomes.com can help you with referrals who are already looking for your services. Best of all they cost nothing if you don’t receive valid contacts looking for real care services.